SAVVY PROMOTION PROFESSIONALS know that digital promotions, like any other item of value, are subject to fraud and simple human error. However, problems with digital...
A SHORTAGE of packaging products and materials is a key challenge facing the industry in the future, according to a survey of senior industry leaders...
CALL IT UNIFIED SHOPPER ENGAGEMENT. Once-sharp dividing lines that have separated trade marketing from personalized offers from retail media are blurring, as trading partners pursue...
THE HUMBLE TOMATO has become a high-profile emblem of the tariffs controversy, and grocers are faced with delivering dual bad news to shoppers: Prices are...
