MOST CONSUMER-PACKAGED GOODS companies now have an AI pilot running somewhere in the commercial organization. The harder question isn't whether to invest. It's whether the...
BRAND MARKETERS rely on information technology in nearly every planning, decision making and execution function. Data is gathered. Answers are pursued. Plans are conceived. Actions...
SUPPLY CHAIN EXCELLENCE has been defined for decades by physical scale. Competitive advantage was driven by larger distribution networks, lower transportation costs, greater manufacturing capacity,...
FOR CONSUMER GOODS COMPANIES, AI poisoning represents far more than another digital marketing concern. It introduces the prospect that AI-generated recommendations may be influenced by...
FROM EXPERIENCE I knew the Summer Fancy Food Show would be an overwhelming scene. The event filled nearly the entire Javits Center in Manhattan with...
WE HEAR ALOT about the potential of Artificial Intelligence to impact Category Management and Space Planning and we anticipate how emerging tools and processes will...
