ecommerce | CPG Matters

Recent Articles

Experts Predict Strong Year for Digital Offers

COUPON OFFICIALS expect continued growth in usage of digital offers in 2024 at the expense of paper coupons. Meanwhile, coupon fraud will continue to roil...

Tue, 2 Jan 2024

International

Global Food and Drink Trends for 2024 Revealed

THREE KEY TRENDS that will shape global food and drink industries in 2024 and the years ahead have been announced by Mintel, which provides information...

Tue, 2 Jan 2024

Retail Media

Mind the Gaps in Retail Media: Watchouts for Brands

JUST WHEN you thought the retail media conversation couldn’t get any hotter, we hear high profile executives from the largest Retail Media Networks (RMNs) and...

Tue, 2 Jan 2024

Product Innovation

New Weight-Loss Drugs Shake Up the Snack Food Business

IT IS POSSIBLE that no single individual wields more influence in American popular culture than Oprah Winfrey. In everything from books to politics to weight...

Tue, 2 Jan 2024

CPG Viewpoints

How to Accelerate ROI from a Walmart Luminate Investment

EVERT WEEK, Walmart suppliers receive a comprehensive view into how their products are performing among the chain’s 140 million households. The data is from Walmart...

Tue, 2 Jan 2024

Coupons

The Power of Printed Circulars

IN THE AGE of digital marketing, print circulars may seem like an outdated promotional tool. However, recent studies show that consumers still rely on printed...

Tue, 6 Feb 2024

Tech Innovation

Consumers Express Interest in AI-Driven Shopping

THE EXPERIENCE of shoppers and their expectation for new technology is a mixed bag, according to a major study of 20,000 consumers across 26 countries...

Tue, 6 Feb 2024

Expert Insights

Fight Against Ecommerce Fraud

ECOMMERCE FRAUD is climbing fast, and consumer packaged goods (CPG) brands are feeling the pressure. Global losses were set to reach $44 billion in 2024,...

Tue, 6 May 2025

Expert Insights

Fight Against Ecommerce Fraud

Ecommerce fraud is climbing fast, and consumer packaged goods (CPG) brands are feeling the pressure. Global losses were set to reach $44 billion in 2024,...

Fri, 2 May 2025

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Consumer Trends

Can Food Choices Make Americans Healthy Again?

NEW RESEARCH from the International Food Information Council (IFIC) sheds light on how Americans prioritize healthy eating and perceive food as medicine. Released in March,...

Wed, 2 Apr 2025

Tech Innovation

Consumers Express Interest in AI-Driven Shopping

THE EXPERIENCE of shoppers and their expectation for new technology is a mixed bag, according to a major study of 20,000 consumers across 26 countries...

Tue, 6 Feb 2024

Commentary

Drowning in SKUs

GROCERY STORES — like many specialty retailers — have always had to strike a delicate balance between running an efficient operation and maintaining a product...

Fri, 26 Dec 2025

Coupons

More Changes to Emerge for Coupons in the New Year

THE COUPON INDUSTRY will continue to evolve in 2026 with three developments dominating the headlines. They are: The Rise of Hybrid Counterfeits In December 2025,...

Wed, 11 Feb 2026

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Industry Trends

Challenger Soft Drink Brands Draw From a History of Moxie

THE SOFT DRINK SECTOR is brimming with challenger startups who aspire to introduce the next billion-dollar specialty soda. Is there a formula for billion dollar...

Thu, 21 May 2026

Sustainability

How Brands Can Help Save the Planet

A GROWING NUMBER number of global consumers believe time is running out to save the planet from serious damage to the environment — but brands...

Wed, 2 Apr 2025

Expert Insights

Why eB2B Matters for CPG Growth in Traditional Trade

AS THE CPG industry pivots from price-led growth to volume-driven, brand-led expansion, traditional trade markets—long viewed as complex and fragmented—are emerging as a critical growth...

Fri, 2 May 2025

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