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Recent Articles

  • 📈 Expert Insights

    Experts Predict Strong Year for Digital Offers

    COUPON OFFICIALS expect continued growth in usage of digital offers in 2024 at the expense of paper coupons. Meanwhile, coupon fraud will continue to roil...
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    Tue, 2 Jan 2024
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  • 📈 International

    Global Food and Drink Trends for 2024 Revealed

    THREE KEY TRENDS that will shape global food and drink industries in 2024 and the years ahead have been announced by Mintel, which provides information...
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    Tue, 2 Jan 2024
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  • Retail media may be huge, but coverage is uneven
    📈 Retail Media

    Mind the Gaps in Retail Media: Watchouts for Brands

    JUST WHEN you thought the retail media conversation couldn’t get any hotter, we hear high profile executives from the largest Retail Media Networks (RMNs) and...
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    Tue, 2 Jan 2024
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  • 🎨 Product Innovation

    New Weight-Loss Drugs Shake Up the Snack Food Business

    IT IS POSSIBLE that no single individual wields more influence in American popular culture than Oprah Winfrey. In everything from books to politics to weight...
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    Tue, 2 Jan 2024
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  • 📈 CPG Viewpoints

    How to Accelerate ROI from a Walmart Luminate Investment

    EVERT WEEK, Walmart suppliers receive a comprehensive view into how their products are performing among the chain’s 140 million households. The data is from Walmart...
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    Tue, 2 Jan 2024
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  • 📈 Coupons

    The Power of Printed Circulars

    IN THE AGE of digital marketing, print circulars may seem like an outdated promotional tool. However, recent studies show that consumers still rely on printed...
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    Tue, 6 Feb 2024
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  • 💡 Tech Innovation

    Consumers Express Interest in AI-Driven Shopping

    THE EXPERIENCE of shoppers and their expectation for new technology is a mixed bag, according to a major study of 20,000 consumers across 26 countries...
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    Tue, 6 Feb 2024
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  • How consumers have changed their shopping habits for affordability
    📈 Consumer Trends

    As Customers Shop Harder, How Will Brands Respond?

    INFLATION AND HIGH GAS PRICES aren't the only things making grocery bills expensive. Tariffs and broader macro pressures are altering consumer behavior in structural, possibly...
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    Wed, 13 May 2026
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    Human and robot merchandisers working side by side
    📊 Market Analysis

    Third Parties Still Walk the Last Mile for Brands

    THERE IS NO MOMENT OF TRUTH if there’s no product on the shelf. Brand marketers understand this all too well. The finest products, backed by...
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    Wed, 6 May 2026
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    Supply chain distruption requires a retooled approach
    📈 Expert Insights

    Retool Your Global Supply Chain for an Era of Disruption

    THE GLOBAL SUPPLY CHAIN for Consumer Packaged Goods is operating under unprecedented strain. While acute geopolitical events—such as the ongoing conflict in the Middle East...
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    Wed, 6 May 2026
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    2026 St Joseph’s University Food Industry Summit in Philadelphia
    📈 Industry Trends

    New Rules of Food Marketing: Personalization, Precision & Performance

    LAST WEEK, CPGMATTERS REPORTED some key themes from the April 17 Food Industry Summit in Philadelphia. The event has been hosted annually by the St....
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    Wed, 6 May 2026
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    Global cocoa price trend IMF
    📈 International

    What’s Next for Chocolate Culture: Cooking up Equivalents

    LAST HALLOWEEN a consumer backlash arose over the ingredients in some seasonal candy products produced under the Hershey Company’s Reese’s brand. The controversy was widely...
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    Wed, 29 Apr 2026
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    The Ÿnsect Bankruptcy: A Shift, Not a Shutdown
    🎨 Product Innovation

    Insect Protein Ingredients are Bugging More than Our Pets

    IN THE HIGH-STAKES WORLD of consumer packaged goods, the “Supply Chain Paradox” is nowhere more visible than in the pet food aisle. As of early...
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    Wed, 29 Apr 2026
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  • Lisa Selk, Hormel Foods SVP of Brand Fuel
    💡 Tech Innovation

    ‘Digital is No Longer an Island’: At Hormel Foods, Brand Success is Data-Driven and Interconnected

    LIKE ANY BRAND MARKETER, Hormel Foods strives every day to perfect its go-to-market success across all selling channels.  With more than $12 billion in annual...
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    Mon, 23 Mar 2026
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  • 📈 Industry Trends

    Food and Drink Predictions for 2026

    THREE KEY PREDICTIONS highlight opportunities for food and drink brands around the world to strengthen consumers’ resolve to endure adversity in the years ahead. Mintel,...
    Read more →
    Fri, 26 Dec 2025
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  • 📈 Coupons

    How Resilient Coupons are Evolving

    In the past few years, the world has experienced many changes and that were not unique to the coupon industry. What was once the “norm”...
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    Tue, 4 Mar 2025
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  • 📊 Market Analysis

    Eliminating GRAS Self-Affirmed Route Will Change Direction of U.S. Food Industry

    SINCE GRAS (Generally Regarded as Safe) was established in 1958, its implementation has had a significant impact on the US food supply. With pressure mounting...
    Read more →
    Fri, 26 Dec 2025
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  • AI hero graphic provided by Blue Ridge Partners
    📈 Expert Insights

    Why CPG's Biggest AI Returns Are Going Untapped

    MOST CONSUMER-PACKAGED GOODS companies now have an AI pilot running somewhere in the commercial organization. The harder question isn't whether to invest. It's whether the...
    Read more →
    Tue, 18 Aug 2026
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  • 📈 Expert Insights

    How Predictive Planning Gives CPG Brands an Edge

    ON THE LAST FRIDAY in February, grocery planning went quiet. Shopping habits tend to follow predictable rhythms – week in and week out, people add...
    Read more →
    Tue, 4 Mar 2025
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  • Retail media may be huge, but coverage is uneven
    📈 Retail Media

    Mind the Gaps in Retail Media: Watchouts for Brands

    JUST WHEN you thought the retail media conversation couldn’t get any hotter, we hear high profile executives from the largest Retail Media Networks (RMNs) and...
    Read more →
    Tue, 2 Jan 2024
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