THE COUPON INDUSTRY will continue to evolve in 2026 with three developments dominating the headlines. They are: The Rise of Hybrid Counterfeits In December 2025,...
IMAGINE you are a marketing director for a consumer products company in 2025. The coupon industry has always been wrought with unusual “issues” or “rules”...
THE INDUSTRY'S WISH LIST includes cutting costs, enhancing cash flow, reducing fraud and eliminating paperwork. Manufacturers and retailers hope to benefit from the promise of...
